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Corvette Stingray: A harbinger of GM's turnaround?
In its seventh redesign of the storied sporty two-seater, GM has a chance to show off its engineering chops and its corporate revival.
By Doron Levin
CNN Money
August 20, 2013
FORTUNE -- A week of 2014 Corvette Stingray test drives near Monterey, Calif. has generated a slew of glowing reviews, pointing to another positive development for General Motors Co.' s restructuring and revitalization.
The seventh-generation redesign of the 60-year-old sporty two-seater was a chance for GM (GM) to show off its engineering chops and create a vehicle that can run with Porsche, Ferrari, BMW, and other European exotics.
Don't laugh: the latest Corvette can compete with the big boys, and at a fraction of the price. It's too early to measure how Corvette will help the standing of GM or its main Chevrolet brand. But the automaker can look forward to a positive bump.
Full Story: Corvette Stingray: A harbinger of GM's turnaround? - Fortune Features
In its seventh redesign of the storied sporty two-seater, GM has a chance to show off its engineering chops and its corporate revival.
By Doron Levin
CNN Money
August 20, 2013
FORTUNE -- A week of 2014 Corvette Stingray test drives near Monterey, Calif. has generated a slew of glowing reviews, pointing to another positive development for General Motors Co.' s restructuring and revitalization.
The seventh-generation redesign of the 60-year-old sporty two-seater was a chance for GM (GM) to show off its engineering chops and create a vehicle that can run with Porsche, Ferrari, BMW, and other European exotics.
Don't laugh: the latest Corvette can compete with the big boys, and at a fraction of the price. It's too early to measure how Corvette will help the standing of GM or its main Chevrolet brand. But the automaker can look forward to a positive bump.
Full Story: Corvette Stingray: A harbinger of GM's turnaround? - Fortune Features
