Just received the Proof

[cfour93]

Hi everyone need your advise. At my last car show i had the collage done. I have received the proof and i'm a little critical of it so help me out what do you think.

 

[67HEAVEN]

I'd say the person who did it is still learning.

 

[cfour93]

Explain Lucy lol!!

I'd say the person who did it is still learning.

 

[JonM]

It wouldn't make it to Madison Ave....It looks amateurish

 

[67HEAVEN]

Explain Lucy lol!!

If it was free, I'd say, "Thanks."

If it wasn't free, I'd say, "No thanks."

 

[cfour93]

If it was free, I'd say, "Thanks."

If it wasn't free, I'd say, "No thanks."

I have to agree with both statments but it is costing me.... I want to refuse it and have them do something alot better but not sure how to apply it to them...

 

[Dakota kid]

If it was free, I'd say, "Thanks."

If it wasn't free, I'd say, "No thanks."

If you paid for it I agree with they guy above me said however. I would ask him to redo it, that’s if you paid for it. Don’t be passive about this, tell the guy what you think about it, so he can make it better. You will be helping him in the long run.

Even if it was free I would give some feed back so he can do a better job, any ways congratulations!!!!!

 

[ROCKETBLOCK]

As a former Art Director for an Ad Agency I would submit... There is too much crammed into the available space. Threading the steering wheel through the emblem doesn't work. The cut strip on the steering wheel center??? Too many sizes and scales. and...........who's the little lady down in the corner???

 

[Dakota kid]

I have to agree with both statments but it is costing me.... I want to refuse it and have them do something alot better but not sure how to apply it to them...

In advertising you have the final say it’s your money.
Tell him to make some changes,
Many time Advertisers don’t get it right the first time, which is why they proof it to the owner, to see if there needs to be any changes.


By the way I am going to school for, marketing, management and sales.
My summer intern job was working in the Advertisement section for a newspaper company.

 

[cfour93]

As a former Art Director for an Ad Agency I would submit... There is too much crammed into the available space. Threading the steering wheel through the emblem doesn't work. The cut strip on the steering wheel center??? Too many sizes and scales. and...........who's the little lady down in the corner???

Thanks Rod maybe you should talk to them for me i agree.. And for that little girl in the corner she would be my daugther..

 

[slapshot]

I'm with the others, and not very impressed with it. It looks like a quick 5 minute Photoshop job. I definately wouldn't pay anything for it.

 

[tnovot]

When you first made the deal, did you give him any guidance or expectations at the front end? If so, you definitely need to tell him how he met or did not meet them.
If you didn't discuss some of the elements you expected to see, he really had no idea of what you wanted.
In any case, if he provided a proof, that in itself is asking either for your approval or for any changes you would like to see eliminated or incorporated into the final product.

 

[tnovot]

I have to agree with both statments but it is costing me.... I want to refuse it and have them do something alot better but not sure how to apply it to them...

Thanks Rod maybe you should talk to them for me i agree..

Take it or not, my advice is this:
If you find it difficult to disagree or be demanding, start out by saying something positive such as "I like this part or this item" This technique is known as "You can catch more flies with honey than with vinegar."
Then say, "but --- other things are just not what I want" or "other things are not what I expected." Then go on to explain what you do not like (even if it is most of it).
You don't need to be confrontational but rather try the cooperative approach first. If that doesn't work, then you can get more aggressive - even P-Oed if necessary.

 

[ROCKETBLOCK]

There is lots of good advice for you in this thread. I like the suggestion of finding one thing positive about the layout and starting by saying that looks good, but.............
If I was going to offer collages for Corvette people, I would have a couple of basic layouts for them to look at ahead of time. Just my 2 cents.

As an art director I didn't always use that approach. :L

Hey, your car looks good, Jeff!

 

[cfour93]

Here's there next Proofs

Thanks everyone i have to say i do agree with all of you.... and asked for what you guys outlined here and this is what came back :confused lol

 

[Dakota kid]

I like this one

 

[vee93]

As a professional photographer I can tell you this...
The dominant imagine in your collage is the interior. That's distracting. The collage should be cool angles of your Vette interacting with a kick-*ss overall image of the Vette--NOT the interior. Do a separate one of the interior. Should've nixed the 40th, 'Corvette' and license plate image--and the owner image (I'm assuming that's you). The emblem interlocking with the steering wheel could work, but the layout is bad to begin with. You say you got the proof. Send it back with some other recommendations that promote the visual beauty of your Vette.

 

[vee93]

I like this one

This is better. But still, the little things are distracting. You don't need the 'CORVETTE'--especially that tear-out look--its already on the license plate filler. The photograph of the woman is distracting. The license plate could work better with just the plate--not the back up lights. Maybe add a direct rearend view. Get rid of the other stuff.